Aug 15 2010

Graehm Gray: Warning! Wearing These Clothes Will Help You Lose Weight!

Can you believe it? A feat of fashion technology has been developed-“smart clothes” that help you know when you are sweating, clothes that can track vital changes in your system like your pulse and blood pressure, clothes that can tell you are under stress and clothes that help you lose weight! That’s right, you read it correctly. There are new fabrics that have been developed-now called “smart clothes” that are designed to move fashion to a new level-one that is closely aligned to your body. So not only will you look for the size and color, but you will decide on what attributes the clothes will help you with. This is not entirely a new field. After all, NIKE came out with their performance driven “Dri Fit” technology ( a hybrid microfiber and polyester fabric) that is able to quickly “wick” or absorb sweat away from the body-keeping the skin dry. Also NIKE has “Therma-FIT” which uses a fabric to keep cold air out and body heat in. Let’s not forget the clothing with “stain-resistance,” “wrinkle-free,” “water-proofing,” and “sun/UV-ray resistance.” Others with built in “bullet-proofing,” “insect repelling, “I-Pod docking stations,” “global-GPS,” and NASA’s astronaut clothing that keeps dust and space out. So it seems that the newest generation of “smart-clothing” has gone one step farther. Now, sweating in a shirt will reveal a slogan-or phrase and let everyone know that ...

Posted in: Editor's Page, Home

  • FriendFeed
  • Delicious
  • MySpace
  • StumbleUpon
  • Twitter
  • Facebook
  • Share/Bookmark
Aug 11 2010

Graehm Gray: Can We Positively Influence Our Children’s Eating Patterns? Yes We Can!!!

This seems like a no brainer-but I will ask you anyway-when we take our kids to the supermarket-how many times do they chose a particular item on the basis of their prior knowledge of the brand and or characters on the packaging? Dah! As my daughter would politely say. Of course they do. Kids are sponges for the thousands of advertisements they hear, see and read. I hear my daughter reciting those ads in the car with her friends when I take them to dance class. They laugh about the ads. But it shows that these ads stick. And when they go into an environment like a market or mall, these colorful, sometimes celebrity driven, musical and rhythmic ads have their way of influencing their shopping decisions and eating decisions.  So it is not unusual to discover that ads can influence even a younger age group-which we know spends a lot of time in front of the TV and are starting to spend even more time on the computer. Even at the age of three, kids food choices are being manipulated by what they are viewing-which is then is passed along to the purchasing selection by their parents. A study from 2007, Effect of Fast Food Branding on Young Children’s Taste Preference, demonstrated that, “By the early age of 3 to 5 years, low-income preschool children preferred the tastes of foods ...

Posted in: Editor's Page, Home

  • FriendFeed
  • Delicious
  • MySpace
  • StumbleUpon
  • Twitter
  • Facebook
  • Share/Bookmark
viagra 100mg